Case Studies

ChatGPT is becoming part of how people research products, compare solutions, and make business decisions. That makes advertising inside these conversations an interesting new opportunity — but also a very different environment from traditional paid media.

When TikTok made TopView available in Azerbaijan, one brand didn't wait to see how the market would respond. Baku Electronics went live in the first available time slots — before any other advertiser in the country.

See how Evido and OHM Agency held CPA stable while scaling AI-companion ads on Meta — the approach behind the results.

See how OHM Agency and Evido scaled a fintech app to 106k installs on Meta — no bans, controlled CPI and the exact setup behind it.

See how TikTok Ads delivered lower CPL and higher-quality real-estate leads for Trenders — the targeting and creative that made it work.

See how Baku Electronics won the back-to-school rush with AI-driven TikTok performance marketing — the strategy behind the results.