Platforms

Latest insights and updates from the Platforms category
Scale Your Case Studies Strategy
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
How to create a Business Center in TikTok
Jun 24, 2026
2
min read

How to create a Business Center in TikTok

Create a TikTok Business Center step by step — a quick, correct setup guide for advertisers doing it for the first time.
Digital Advertising in East Africa: What Works on TikTok, Meta & Google — and Where It Gets Complicated
Jun 8, 2026
10
min read

Digital Advertising in East Africa: What Works on TikTok, Meta & Google — and Where It Gets Complicated

Win in East Africa: what actually works on TikTok, Meta and Google — and the setup mistakes that quietly kill campaigns.
Meta Marketing Summit 2026: Key Takeaways and What to Do Next
May 27, 2026
5
min read

Meta Marketing Summit 2026: Key Takeaways and What to Do Next

Get the Meta Marketing Summit 2026 takeaways — strategy, case studies and roadmap updates, plus what to change in your work now.
What ChatGPT Ads changes for media buyers
May 26, 2026
4
min read

What ChatGPT Ads changes for media buyers

See what ChatGPT Ads means for media buyers — conversation-based targeting, early testing tactics and creative tips for a new format.
TikTok Smart+ Cost Cap: How to Scale Without Losing Budget Control
May 25, 2026
5
min read

TikTok Smart+ Cost Cap: How to Scale Without Losing Budget Control

Scale TikTok campaigns without losing budget control — how Smart+ Cost Cap keeps spend predictable while the algorithm moves fast.
How to Advertise in ChatGPT: A Walkthrough of OpenAI Ads Manager Beta
May 21, 2026
7
min read

How to Advertise in ChatGPT: A Walkthrough of OpenAI Ads Manager Beta

Go inside OpenAI's Ads Manager Beta — a hands-on ChatGPT Ads walkthrough covering targeting and how to write context hints.