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Day: May 31, 2019

Different Strategies for Managing and Automating Ad CampaignsTutorials

Different Strategies for Managing and Automating Ad Campaigns

In this article we’d like to introduce some of the most utilised automation strategies worth familiarising yourself with.   Tunnel
Ad Campaign Managing Strategies: Weighted Average StrategyTutorials

Ad Campaign Managing Strategies: Weighted Average Strategy

One strategy for campaign management is comparing your ad set parameters with the weighted average of all ad sets in
Ad Campaign Managing Strategies: Funnel StrategyTutorials

Ad Campaign Managing Strategies: Funnel Strategy

In Facebook advertising, an ad or a group of ads (ad set) may not perform as well the following day
Ad Campaign Managing Strategies: Tunnel StrategyTutorials

Ad Campaign Managing Strategies: Tunnel Strategy

Tunnel strategy is one of the most popular automation strategies with our clients. In essence, it requires two sets of

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