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Hello BeautyInsights

Hello Beauty

Social media advertising tips for beauty brands from a private business breakfast with Facebook, Aitarget, L’Oréal, and Scentbird In late
What Is ‘Swill’ and How to Get a Handle on It?Insights

What Is ‘Swill’ and How to Get a Handle on It?

Or paths Aitarget won’t help you explore Recently here at Aitarget, we are actively enriching our vocabulary with such words as ‘swill’,
Smarter Facebook ManagementTutorials

Smarter Facebook Management

Aitarget explains how to utilise a new feature – Business Assets Groups – to join a variety of brand assets together
Product Ratings in Dynamic Ads Increased Sales Efficiency by 19%Case Studies

Product Ratings in Dynamic Ads Increased Sales Efficiency by 19%

Feedback, reviews, unboxing videos, and tips in social networks. Customers consider all these features before making a purchase. And the
Effective targeting on Facebook: How to reach your audienceInsights

Effective targeting on Facebook: How to reach your audience

Facebook algorithms are constantly changing and getting smarter. And because of Machine Learning, approaches to acquisition have also had to
How to Maximize Your Profits from Instagram and Facebook AdsInsights

How to Maximize Your Profits from Instagram and Facebook Ads

What does an advertiser need to know in order to spend money on advertisements that will bring results for the
Social Spikes, CPM Plummets. Yet Your Ad Spend May Go to WasteTutorials

Social Spikes, CPM Plummets. Yet Your Ad Spend May Go to Waste

Advertising is vital to keeping any business afloat during uneasy times such as these. And with the increased online usage
5 Instagram Business Features You Probably Didn’t Know AboutTutorials

5 Instagram Business Features You Probably Didn’t Know About

Instagram launched a new type of professional account – the creator account (for bloggers and opinion makers). Together with this,
Lower CIR and CPM with different Dynamic AdsCase Studies

Lower CIR and CPM with different Dynamic Ads

How to take simple images from the product catalogue to the next level and perform 1.5 times better Dynamic Ads
How to Set up Social Media Ads Before ChristmasInsights

How to Set up Social Media Ads Before Christmas

It’s the final countdown: only 14 days left till Christmas day. Aitarget has gathered some tips on launching effective ads

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