March 2026: new attribution in Meta, AI-driven ads in Google, and premium formats in TikTok. Key updates in the digest below.

Evido by Aitarget is a reseller of advertising platforms: Telegram, TikTok, Meta, Google, Snapchat, X and LinkedIn Ads. Our platform lets you top up your balance, manage ad budgets and analytics — all in one place.

February didn’t bring dozens of major releases, but it did introduce several targeted changes — each of which directly affects how advertising campaigns are launched and scaled.

January 2026 completed the transformation of digital advertising: AI stopped being an assistant and became the main player.

A short digest for anyone managing ad budgets and trying to stay ahead of changes that actually move the needle.

Meta's embedding AI directly into ads, TikTok's is shifting users’ attention to Smart+ campaigns, and Google rolled out updates that will affect how you structure your next campaign. Updates are coming fast — but what should you actually do about them? Here's what changed in October and the moves you need to make on each platform.